Baum was present at an event to promote the film. Frank Baum’s great grandson Roger Stanton Baum. highlighting the 75th anniversary of the film, and licensing agency Evolution featuring the 2014 release of the movie Legends of Oz: Dorothy’s Return, based on Dorothy of Oz (1989) by L. The Wizard of Oz franchise had a strong presence on the show floor with Warner Bros. The original sensibility from the books is still there.” “It’s always a challenge, but I love properties like these that haven’t been ‘mediaized’ yet. “We’ve received a lot of interest at the show, especially from Europe,” said Carol Postal, partner at Knockout Licensing, which just began representing the property, published by Macmillan. Among those launching licensing programs at the show were James Dean’s Pete the Cat, Jane Seymour’s This One & That One, and Nick Bruel’s Bad Kitty. Meanwhile, books continue to attract attention from the licensing community as merchandisable properties. “When I hear a comic book retailer say, ‘I saw the first 11-year-old girl in my shop ever, and I’ve been open for 10 years,’ it warms my heart, because what we want is to encourage reading,” said Michael Kelly, director of global publishing at Hasbro, whose My Little Pony comics with IDW inspire that sort of comment. These types of licensed books based on media and entertainment properties can spur children to pick up a book or comic. A number of licensors announced new book deals just before and during the show, including artist and cartoonist Jim Benton, Big Idea (VeggieTales), and Universal (Despicable Me 2). While digital properties are top of mind, traditional properties continue to drive most licensed publishing programs. Gwyneth Paltrow’s goop brand, which started as an online newsletter, also is extending into merchandise, including a line of city travel guide e-book apps. The licensing agency Brand Central offered the blog brands Apartment Therapy and Cupcakes and Cashmere, for example, while Beanstalk represented Bag Snob and Miss Lilien. While some apps have inspired book lines-Kappa Books holds the license for Angry Birds and Cut the Rope, for example-their publishing activity tends to be limited.Ī relatively new phenomenon is the availability of blogs being positioned as lifestyle brands with licensing potential, with many of these viewing publishing as a first step. This trend was evident from the growing number and expanding size of booths featuring digital properties at the Licensing International Expo in Las Vegas last week.Īmong the mobile apps that have recently become available for licensing and were on display were Candy Crush, Subway Surfer, Zombie Farm, Talking Tom, and Doodle Jump. Agnes has also done cover work for Sonic the Hedgehog (Archie Comics) and Unity (Valiant).Licensed properties originating in digital media continue to proliferate as their licensors try to emulate the success of the Angry Birds merchandise program. Her cover work continues to other companies, illustrating covers for Aspen Comic's new series Kiani, as well as Soulfire, Psycho Bonkers, and Damsels in Excess. In addition to her IDW work she has illustrated cover art for many Dynamite Entertainment titles including Boo: World's Cutest Dog, Grumpy Cat, Red Sonja, Li'l Battlestar Galactica, Li'l Ernie, Li'l Bionic Kids, Li'l Red Sonia, and Doodle Jump. Joe, Powerpuff Girls, Samurai Jack, Dexter's Laboratory, and Littlest Pet Shop series. In addition to interior art, Agnes has been working as a cover artist for many IDW titles including My Little Pony, Jem and the Holograms, Transformers, Clue, G.I. She is also the artist for the 2014 Halloween Comic Fest comic, The Adventure of Ernie from Aspen Comics. She has worked with Marvel Comics, providing artwork for Girl Comics and Spider-Ham 25th Anniversary Special. Agnes has worked with many of the major comic book publishers illustrating such titles as the New York Times Best Sellers & Gem Award winner DC Superhero Girls for DC Comics, My Little Pony, Care Bears, and Jem and the Holograms for IDW, Grumpy Cat, Boo: the World's Cutest Dog, and Li'l Vampi for Dynamite Entertainment, Sonic Universe Off-Panel Stripes for Archie Comics, and Victories for Dark Horse.
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